Why
Why schedule Instagram with Luma Post
Instagram reaches 2 billion active users. Smart scheduling changes everything for organic growth
01Grid preview before publishing
02Reels, posts, carousels and Stories in a single tool
03Automatic first comment with hashtags
04Account and product tagging supported
05Analytics consolidated with other platforms
Features
Everything for Instagram in a single tool
Grid preview
Visualize your Instagram feed before publishing to keep a consistent aesthetic post by post
Auto first comment
Drop your hashtags in the first comment to keep the caption clean. Configurable by template
Reels with cover
Pick your Reel cover image directly from the editor, no need to set it manually afterwards
Best times
When to publish on Instagram
Our audience detector recommends personalized slots. These are the 2026 default benchmarks
🌅11am-1pm
🌆7pm-9pm
🌙Sunday evening
These slots vary by niche and audience. Luma Post detects yours automatically after 14 days of usage
Supported formats
Every native Instagram format
ReelsPhoto postsCarouselsStories
Instagram scheduler FAQ
Does Luma Post use the official Instagram API?+
Yes, the official Meta Graph API. Compatible with Business and Creator accounts
Can I schedule Stories?+
Yes, single-image and single-video Stories are supported
Does Instagram Shopping product tagging work?+
Yes if your account is eligible for Instagram Shopping